michigan

Argus A

by

The Argus A is a simple viewfinder camera introduced by Argus in 1936 that played a significant role in popularizing the use of 35mm film in the United States. Although it was already gaining traction in the United States thanks to Kodak and their Retina series of cameras, it took the Argus A’s relative affordability at $12.50 (about $220 in today’s money) to truly bring 35mm film to the masses, sparking a dramatic change in the landscape of consumer photography in America as well as the rest of the world.

Argus C3

by

Quite simply, the Argus C3 is one of the best-selling 35mm cameras in history. Aptly nicknamed “The Brick” for its size, shape, and weight, the C3 was wildly popular for much of its 27 year production run due to its simplicity, rugged dependability, and relatively low price. The C3 is the third C-series camera from Argus and the three of them are very similar. Argus’s original C features an uncoupled lens while the C2 and C3 are identical apart from the newer model having two holes on the side for the bespoke external flash unit.