Heinz Waaske

Rollei A110

by
Rollei A110

The Rollei A110 is a high-end subminiature camera introduced by Rollei in 1974. After nearly ten years of the Rollei-16, which used the company’s own proprietary 16mm film cassette, Rollei decided to abandon the ultimately unsuccessful format and tasked legendary designer Heinz Waaske (who designed other innovative and groundbreaking models such as the as the Rollei 35, Rollei A26, and Rolleimatic) to create the A110 as the first of a new generation of subminiatures to use Kodak’s vastly more popular 110 film cartridge instead.

Rollei Rolleimatic

by
Rollei Rolleimatic

The Rollei Rolleimatic was a compact 35mm viewfinder camera introduced by Rollei in 1980. It has the distinction of being the last Rollei model created by legendary designer Heinz Waaske (whose other works include the extraordinary Rollei 35 and the diminutive Edixa 16) and also, unfortunately, the very last camera that Rollei debuted before the ailing company finally declared bankruptcy. Because of this unfortunate timing, the Rolleimatic did not undergo the same amount of testing that benefitted its forebears and, as a result, is not quite as user-friendly or intuitive as it could have been.